Snow+Rock at Selfridges - CLOSED


Our Selfridges store has now closed, please see our store finder to locate your nearest store.

Wintersports equipment and clothing available between October and April, please enquire outside this period.

We're delighted to announce the opening of the Snow+Rock concession store on the lower ground floor of Selfridges, voted best department store in the world!*

Snow+Rock Selfridges showcases a unique ‘house of brands’ style concession, featuring a comprehensive range of outdoor and winter sports clothing and equipment from a selection of our favourite brands. In store you'll find a customisation boot lab and kid’s department, as well as the expert store staff and master bootfitters who are passionate about their sports.

*Selfridges voted "Best Department Store in the World" - Global Department Store Summit 2012.

NB Only purchases made in the Snow+Rock Selfridges concession can be returned or exchanged here.

Customer Facilities

  • Car Parking
  • The car park is at the rear of the Selfridges. Access is via Edward Mews, off Duke Street.
  • Wheelchair Access
  • The store has full wheelchair access.
  • Café
  • There is a variety of cafés and restaurants to choose from in Selfridges.
  • Customer Toilets
  • There are fully accessible toilets throughout the store.


  • Ski/Snowboard Mounting
  • This store can offer in-store ski/snowboard mounting when you buy skis from the store or online (with a valid receipt). See our servicing guide for more details.
  • Boot Fitting + Repairs
  • This store can offer in-store boot fitting and repairs. See our servicing guide for more details.
  • Footbed Moulding
  • This store can provide custom footbed moulding for your ski boots, running shoes and hiking boots

View Snow+Rock at Selfridges in a larger map

Opening Hours

Monday - Saturday
9:30am - 8pm
Thursday late night
9:30am - 9pm
11:30am - 6pm*

*11:30am - 12pm browsing hours only

Christmas Hours

21st - 23rd Dec
9am - 10pm
Christmas Eve
9am - 5:30pm
Christmas Day
Boxing Day
9am - 9pm
27th Dec
11am - 5:30pm
28th Dec
9:30am - 9pm
29th - 30th Dec
9:30am - 9pm
New Years Eve
9:30am - 5pm
New Years Day
11am - 9pm


Selfridges & Co (Lower Ground Floor)
400 Oxford Street
United Kingdom

Contact Details


Tel: 02073183363

Management Team

  • Manager: Jonathan Sumner
  • Assistant Manager: Paul Farley


  • Equipment supervisor: Yann Renault
  • Clothing supervisor: Vlad Vitkov