Scandinavian brand, Reima, is the global leader in functional childrenswear specifically designed for the outdoors. Bright colours, innovative fabrics and oodles of functionality define Reima as a brand. Reima pride themselves on creating clothing that's sustainable; whether that's with fabrics made from PET bottles (did you know it takes four plastic bottles to make a Reima SunProof one-piece?!) as well as specialist treatments that save energy, water and detergent.
Reima's mission is to encourage children to enjoy the outdoors, whatever the weather, and to discover the joy of movement. Inspiring children to thrive outside requires a year-round, head-to-toe wardrobe comprising well-designed, safe clothing - all elements that are fundamental to Reima's design. Made to endure, Reima's clothing helps protect kids and the environment.
Founded in Finland in 1944, Reima creates clothing and footwear for children aged newborn to 14-years-old and has had over 75 years' experience producing clothing that can pack a punch, even in the toughest climates. Reima champions an active childhood for kids and an easier every day for parents.