SMITH
For over 50 years Smith’s purpose hasn’t changed: amplify the thrill of human experience. Everything they do, every pillar in their character, delivers on this simple idea. Existing to fuel fun beyond walls through advanced products that are optimized, styled right and made better.
Smith was founded in 1965 by Dr Bob Smith, a dentist.
Dr Bob Smith, created the first ever goggle featuring a sealed thermal lens and breathable vent foam, using dentist tools. Smith built early prototypes on his kitchen table and would often trade these creations for lift tickets while traveling to test the goggles out.
Smith Optics has built upon their goggle heritage and extended their expertise to high performance eyewear and helmets. Over the years Smith Optics have continued to innovate with 5X anti-fog inner lens, quick release lens system and turbo fan air management.
Today, Smith Optics has become synonymous with innovative, durable, top-quality products in the eyewear, goggle, and helmet market. The company is also recognized for its unparalleled team roster of athletes, which boasts some of the top names in biking, skiing, snowboarding, surfing, motocross, and climbing, who all depend on Smith optics in the harshest of conditions.
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Smith
Ready for a day in the mountains? Let’s talk Smith, the brand trusted by powder fans for gear that takes care of you on every run.
Smith helmets are a favourite for good reason: their MIPS technology offers advanced safety, packing serious peace of mind without adding weight. Expect precision fit, low-profile designs, and airflow that helps you stay cool while you blast down the hill.
If you’re all about clear vision, Smith goggles have you sorted. These goggles bring world-class optics to every condition, with bold features like interchangeable lenses for quickly swapping setups as the weather shifts. Tech like Smith’s ChromaPop boosts detail and definition, so no matter if it’s bluebird or whiteout, you’ll see the mountain at its best. It’s all tied together by seamless helmet-goggle integration: say goodbye to fogged lenses and annoying gaps.
Whether it’s your first season or your fifteenth, Smith’s knack for innovation, protection, and smart user features makes life on snow smooth and safe. Check out the newest Smith helmets and goggle, your future favourite setup might be waiting for you!
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Smith Optics was founded in 1965 by Dr. Robert “Bob” Smith, an orthodontist and passionate skier. Working from his kitchen table, he invented the first anti-fogging double-lens ski goggles, dramatically improving visibility and comfort for skiers.
Bob Smith created the sealed thermal lens and breathable vent foam system, preventing fogging and moisture build-up. This was a breakthrough that changed ski goggles and enhanced skiing conditions worldwide.
Smith offers a range of goggles, sunglasses, helmets, and performance eyewear for skiing, snowboarding, biking, and other outdoor sports. Their products combine cutting-edge lens technology with durable, stylish designs.
ChromaPop lenses enhance natural colours and improve clarity by filtering specific wavelengths of light, helping users see contrast and detail more vividly in diverse outdoor environments.
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