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Odlo Womens Briana Midlayer Hoody

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Online exclusive
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Perfect as a winter midlayer or spring top layer, the Briana Hoody's seamless technology creates a snug and figure-enhancing insulation layer that offers up the unlimited comfort and freedom of movement you need for fully-focused running. Seamless knit technology is an innovative 3D rotary knitting technique delivering a high-stretch, body-hugging material that’s made with the absolute minimum of stitching, ensuring maximum next-to-skin comfort and zero risk of seam abrasion. By incorporating different knit profiles into the seamless construction, functional zones are created that optimise stretch, moisture management and ventilation, keeping you feeling cool, dry and unrestricted, no matter how hard you're working. Pull up the snug, formfitting hood when the cold wind kicks in. Body-mapped wicking, warmth and flex zones help maximise your body's performance, while the absolute minimum of stitching ensures you'll feel great and look sleek out on the trail.

  • Seamless midlayer with technical body mapping and a casual look
  • Seamless technology with body mapping
  • Slim fit
Product Code: A5122133

As the inventor of the three-layer principle, Odlo is a brand synonymous with high quality technical baselayers and sports underwear. The Norwegian company combines typically Scandinavian, minimalist design with cutting edge technologies to produce stylish and functional apparel across six categories: technical underwear, running, training, cycling, Nordic disciplines and outdoor.

 

Odlo was founded in 1946 by the eccentric, and brilliantly named, Odd Roar Lofterød. Lofterød began by manufacturing lady’s underwear, but soon began to produce sports training kit as demand for his garments grew. In 1963, now under the banner of Odlo, Lofterød developed a revolutionary new suit for skiers and speed skaters, made from a cutting edge synthetic fibre which gave the fabric an elasticity and fit unlike anything else on the market at the time. The suit was adopted by the Norwegian ski team for the 1964 Winter Games in Innsbruck and by the time the Winter Olympics in Sapporo came around in 1972, there were 22 national teams competing in Odlo gear.

 

Today, Odlo’s is a firmly established active sportswear company and their three-layer principle has been adopted industry wide. The first layer, the underwear, is designed to ensure optimum moisture management. The second layer helps to regulate the wearer's temperature, while the third layer provides protection from wind and rain.

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