This winter, zai celebrated 10 years of building the finest skis in the world. All skis are created with the same high level of craftsmanship, quality and innovation that comes with the zai name. zai skis are owned and loved by skiers of all abilities around the world, from beginners to Olympic champions. All share the same passion that drives their mission to build the ultimate ski.
‘zai’ means tough in the Romanic language spoken in the mountains of Graubünden, the company’s birthplace and spiritual home. It also symbolises resilience and conviction. zai follows no trend or tradition but forges its own path in design, materials and craftsmanship. zai’s aim is to achieve the perfect synthesis of athlete, equipment and environment. Passion drives constant innovation. Boundaries are broken, new materials and construction techniques developed. zai is the dream of the perfect ski. The ideal line in the snow that expresses the joy of the moment, in harmony with the ever-changing landscape of the mountains. zai is what passion can do.
“Our creed is the reduction to the essential in our quest for natural balance. A zai ski consists of everything a good ski needs – and nothing more.” — Simon Jacomet